Happy early Thanksgiving, Black Friday, Small Business Saturday, and overall deal week! The holidays may look different this year, but holiday shopping doesn’t look as unusual as you may think.
Branding
The New Live-Action Mulan
Disney’s live-action remake of Mulan is officially out. There are plot changes and a boycott. A lot of people have their thoughts about it. Here are mine.
Influencers and Cultural Icons
We had a few “slight, minor, no big deal” hiccups like a pandemic. But, influencer marketing is back. Also, this week we remember and show our respect to two cultural icons who have passed, Chadwick Boseman and Kobe Bryant.
The COVID Customer Loyalty Problem
Customer loyalty was already on a decline before the pandemic, especially with Gen Z. But, COVID has impacted loyalty in a way that almost seems contradictory.
Masks in Advertising?
At this point, I’m not in the market to debate the effectiveness of masks with COVID-19. Listen to the health professionals. Wear a mask. But, there is the question of what happens when masks show in commercials and ads.
Ad Highlight: 2020 Emmy Nominees
I bet when you saw that the Emmys released its nominees, you raced to look at the Outstanding Commercial category, right? Yeah, no, me neither. But, they are pretty good. Check them out here.
Marissa Musings: Apple Customer Service
So… it’s been a while again. Whoops. I do have a slight excuse. My laptop was broken – but that does only account for a week. Let me tell you about it.
Breaking up with Facebook?
Facebook is always under scrutiny; the current times are no different. Six large organizations, including the NAACP and ADL, started a boycott due to unfiltered racism, hate, and misinformation allowed on the platform.
All People Need Access to Health Care and Menstrual Products
We’re currently in a health care crisis. It’s Pride Month. All people need health care. Period.
Ad Highlight: Can’t Stop Nike
Hi there, it’s been a while. I hope you’re doing well and are safe at home. Because I know you have nowhere to go right now, check out the brilliant video Nike just made.