Hi guys. I know, it’s a crazy, unprecedented time right now. The coronavirus (COVID-19) has us locked inside and the economy is in flux. But…
Branding
Happy International Women’s Day
Currently celebrating my fellow queens on this lovely Sunday, but let’s also admire the stunt that really made this such a marketer’s playground. None other than the Fearless Girl.
Marissa Musings: The Giving/Getting Contradiction
I recently encountered an interesting phenomenon of how it’s easier to give than to receive. The most important part – it can be seen in every aspect of everyday life.
Doing Diversity Right
It’s 2020 friends. Whether you like it or not (and I do hope that you like it…), diversity is a way of life in the U.S. As advertisers and marketers, we should act like it too.
2020’s Shaky Start
The world rang in the new year with World War III memes, a dying Australian ecosystem, a reeling royal family with Megxit, an impeachment trial, fear of a coronavirus epidemic, Kobe Bryant and his daughter’s death (a heartbreaking announcement made yesterday), and oh so much more. So, eh, not the best start. What do marketers …
Ad Highlight: Lunar New Year 2020
I was born in China, so the Lunar New Year has always been a momentous occasion. But, since when did it become a holiday that brands capitalized so readily on?
Ad Highlight: Visa, Coca Cola
I was watching football yesterday and saw two really cute commercials.
Marissa Musings: Twitter Banning Political Ads
This Friday, Twitter will cease political advertising on its social media. I like the concept, but I’m not sure this rollout is going to go smoothly.
Marissa Musings: Brands, Stay in Your Lane
I’ll be honest, my interest in politics soars higher than most. But, most people do consider politics and brands’ stances on social issues when exercising their purchasing power. Here’s my two cents, as an older Gen Z, of how to navigate the political maze.
Ad Highlight: Sandy Hook, Burger King, and Pornhub
Hey! It’s been a little bit which I apologize for. Life’s a little crazy right now, but here are a few ads that you should check out while I get my life together🤪.