The onslaught of ads and content right now before the election’s pretty overwhelming. So, here’s a post about how I distracted myself from it all and made a socially distanced Halloween candy chute for trick-or-treaters.
Ad Highlight: Volvo “A Million More”
Nils Bohlin invented something in 1959 that has since saved the lives of millions. At the time, it was seen as “unconstitutional” and a “violation of human rights.” Volvo shows its past as it looks to the future – and shows an unfortunate pattern in humans’ fear of change.
Ad Highlight: Newman’s Back with a PSA
Fellow Seinfeld lovers or curious ad people rejoice. Wayne Knight reprises Newman from Seinfeld to tell people about mail-in voting and the current administration’s attempts to slow down the mail.
Where Are All The Black People and Diversity Training Bans
I’m back with some Friday inspiration and frustration. I discuss The One Club for Creativity’s annual conference. Also, here’s what you need to know about Trump’s executive order banning diversity training. Let’s get into it.
Marissa Musings: COVID Drive-Thru (Museums?)
This past Friday I went to a very interesting event where I drove through a ‘jungle’ of large dinosaurs. Yep, dinosaurs lined the parking lot of Wells Fargo for Jurassic Quest.
The New Live-Action Mulan
Disney’s live-action remake of Mulan is officially out. There are plot changes and a boycott. A lot of people have their thoughts about it. Here are mine.
Influencers and Cultural Icons
We had a few “slight, minor, no big deal” hiccups like a pandemic. But, influencer marketing is back. Also, this week we remember and show our respect to two cultural icons who have passed, Chadwick Boseman and Kobe Bryant.
Ad Highlight: IKEA’s (Intentional?) Mistake
Lost in translation gets a whole new meaning.
The COVID Customer Loyalty Problem
Customer loyalty was already on a decline before the pandemic, especially with Gen Z. But, COVID has impacted loyalty in a way that almost seems contradictory.
Masks in Advertising?
At this point, I’m not in the market to debate the effectiveness of masks with COVID-19. Listen to the health professionals. Wear a mask. But, there is the question of what happens when masks show in commercials and ads.