Clio released their winners and short list for the Clio Awards. (Grand winners will be announced on September 25th.) Check out the biggest gold winners here.
All videos taken from Clio Awards Winners page.
The Female Company’s Tampon Book
The Female Company created The Tampon Book as a protest to taxing tampons as a luxury item in Germany. Scholz & Friends Berlin GmbH created this genius campaign that won…
- Medium
- Branded Content
- Direct
- PR
- Category
- Print/Mail
- Cause Related
- Creative Effectiveness
- Public Affairs
adidas’ Billie Jean King Your Shoes
Before Serena Williams, there was Billie Jean King who wore blue
- Medium
- Branded Content
- Direct
- Experiential/Events
- Innovation
- Category
- Experiential/Events
- Other
- Events
- Medium Innovation
Burger King’s The Whopper Detour
Burger King was at it again with their clever f*ckery. They trolled their famous competitor, McDonald’s, by having people go to the chain for a discount to their restaurant. FCB New York won…
- Medium
- Digital/Mobile
- Social Media Technique
- Experiential/Events
- Category
- Apps
- Other
- User Experience
- Digital/Mobile
- Guerrilla
Skittles’ Broadway Your Rainbow
Skittles’ Broadway Your Rainbow during the Super Bowl was a
- Medium:
- Audio Technique
- Branded Entertainment
- Experiential/Events
- Category
- Copy
- Experiential/Events
- Events
Ruavieja’s The time we have left
The time we have left ad created a cultural movement that crossed borders. By creating an algorithm to determine how much time people will spend together in the future, they reminded people to spend time with people who matter. The smart, adaptable Leo Burnett Madrid won…
- Medium
- Branded Content
- PR
- Social Media
- Category
- Film
- Creative Effectiveness
- Socal Video
My Biased Honorable Mention
Bud Light’s Philly Philly
Bud Light’s Dilly Dilly campaign was great, but their adaptation to Philly Philly for the Eagles’ journey to Super Bowl was brilliant. Wieden+Kennedy New York won gold in…
- Medium
- Social Media
- Category
- Social Post